MailWizz is one of the, if not the, most cost-effective email front-ends available on the market right now. With MailWizz, you can send infinite amounts of emails, target lists and subscribers, report on campaign performance, and much more.
With it’s pricing being extremely competitive, starting at just $69, it’s an enticing option indeed. And that fee? It’s one-off! No monthly recurring costs, you effectively purchase the right to use the software indefinitely. You do, however, need to take a few hurdles to get MailWizz up and running. In this article we’ll highlight what hurdles to expect, and how to tackle those!
Let’s dive in.
- 1. Get a MailWizz licence that fits your needs
Sounds like a difficult decision, but really there are just two flavours to pick from here. Either you pick the MailWizz “Regular Licence”, which allows you to use MailWizz for personal use only, or you go with the “Extended Licence”, with the Extended Licence you’re allowed to use MailWizz as a SaaS, in any way you see fit.
You’ll find all about the plans MailWizz offers on their pricing page.
- 2. Develop an email template that works
If you’re looking into MailWizz, you are serious about email marketing. If you are serious about email marketing, you know the template you use for your email marketing is crucial to your success.
You want your email marketing template to be well designed, keeping in mind what purpose you want your email to fulfill. An informative email will need an entirely different design than an email that’s sent to generate sales. As a part of good email design, responsive design that works well across all types of devices and inboxes is a must-have.
You could make use of the MailWizz templates that are readily available, or you can take it to the next level;
- Buy a professionally designed HTML template from a marketplace. Sites like Themeforrest and Creative Market have hundreds of well-designed and proven email templates that will fit your needs.
- Hire a freelancer to design a one-of-a-kind email template just for you. If you spend some time going through UpWork or Freelance.com, you’ll find plenty of freelancers that are specialized in developing email templates.
Once you have found or created your perfect email template, make sure to thoroughly test it. Litmus is the gold standard in email testing, helping you make sure your email looks great in any inbox.
- 3. Install MailWizz on your server
One of the reasons MailWizz is a very cost-effective solution, is that it doesn’t take care of hosting for you, saving you the hosting costs and overhead that another email front-end might charge you. This means you will have to take care of hosting the software yourself.
MailWizz has written a detailed step-by-step guide on how to get up and running on your hosting. The requirements for hosting MailWizz are quite modest, you will need;
- Linux operating system
- Apache/Nginx webserver
- PHP version 5.2 or newer
- MySQL/MariaDB, with InnoDB storage engine
- Cron Jobs access (Linux)
If you’re having issues installing MailWizz, or finding the right server, no worries! As one of MailWizz preferred SMTP’s, we’re more than happy to help you set it up.
- 4. Connect to your SMTP
To actually send and deliver emails, you will need to set up your SMTP server. As Inboxroad is available as a delivery server right out of the box, this is a fairly simple 3-step process;
- Configure the delivery server
- Share the webhook URL
- Verify connection
Congratulations! You are now ready to start sending email through MailWizz!
Want to know more about how to implement MailWizz for your business? As a MailWizz preferred SMTP we’re happy to help!